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The American Wedding GuideYour Complete Wedding Planning Directory and Search Engine
Features You’ll have at your finger tips all the tips and tricks
of some of the most well- known and successful marketers in the
world. All you need to do is follow their examples and implement
them. You’ll learn how to turn existing customers into high repeat
customers, and viral marketing customers who will refer your business.
You will learn how to tap and develop new and existing markets
almost automatically. You will know how to create sales letters that get results
instantly. You’ll learn how to launch sales promotions for new and
existing products and services. You’ll learn creative and hypnotic writing techniques that
are proven to drive traffic You’ll learn how to use statistics and implied celebrity
endorsements to create interest. You’ll learn how to use blogs
and pod casts to create a sense of community and interest. You’ll have a professional email marketing program that
will become a cash generator for you. You reach pre-qualified engaged couples at the beginning
ot their planning and purchasing process. You get controlled, free distribution through Bridal shops,
Jewelry stores, Banquet facilities, Bridal shows, Bridal Registries
and Exclusively at Bed Bath and Beyond and David’s Bridal. You message is delivered by the only publication that is
consistently in to the hands of brides-to-be at the beginning
of their planning and purchasing process. You receive 1000’s of Leads from our referral lists of pre-qualified
engaged couples throughout the year. Leads range from two months
to three years out. Because it a Planning Directory, not a monthly magazine
The ‘Purse Life’ averages from 12 to 24 months and the readership
is 90,000 to 150,000 per printing (2-5 persons per book) Brides use The American Wedding Guide on a regular basis
from complete planning information and references to products
and services. Your advertising dollars in The American Wedding Guide are
highly targeted, more efficient and more effective, than any other
bridal publication. You’ll be in good company with quality merchants.
Remember this Special
Program is very limited I will coach you on: Setting up your email marketing program and show you Helping you to outline what will work best for your particular
business. Newsletter/Sales letter to the bride Newsletter for your existing or past customers (all categories
Newsletter/sales letter for corporate prospects Others news/sales letter where applicable How to run effective email marketing campaigns. I will go over the all of the material and explain it to
you so you’ll I will give you some ideas, suggestions and examples that
would work for your particular business We will sketch out a plan
for the Bridal market and discuss some ideas for your other markets.
Anyone who purchases The Marketing Success System will receive
a 30% discount on my marketing and consulting services. But you
won’t need them if you follow the plan. How many times have you wished, "If I could only pay for it if I
get results or if I know I'll get results? How many other advertisers
have ever offered you, Can you say NONE of them! What
About Bob? I’m
not really crazy. . . Why believe me? You don’t have to, you have a guarantee. Who is Bob Strano. . .he’s NOT just another sales person.
How much would it be worth to have personal help setting up the program
from a professional, experienced, entrepreneur with 28 years in
advertising and marketing? FYI – You may not know my credentials, here’s
an overview: -Took a 2500 sqft. retail business
selling $2.50 videos from zero to $1.2 million in three short
years with the help of 35 employees. My ad budget was $35k per
year… My 4th year I dropped my ad budget, thinking
we were branded and well known through all of the TV, Radio, Newspapers
and coupons etc., to $12,000, and my sales dropped to $750,000.
. .I learned the hard way. - Former sales trainer for a national company, hired and
trained over 50 professional sales people in -Was a regional sales manager for a 1.2 billion dollar
company and sold IT training and consulting to fortune 500 companies.
I sold from $30,000 to $2 million dollar enterprise wide initiatives.
- Owned a successful IT consulting firm and sold it. - Was the C.O.O and Sales Manager for The (The - Sales of food and equipment for Sysco the nation’s largest
food service provider to hotels hospitals, school systems, restaurants
etc. built territory from zero to $2 million. - 5 years of college and three degrees. Hotel Restaurant
and Food Service Mgt, - Have purchased and employed many types of advertising
and marketing media including Print, (newspapers, magazines, coupons,
brochures, fliers, billboards, direct mail, press releases, email,
Internet and Electronic,( TV, Radio, Internet, email). - Have sold many types of products and services tangible
and intangible and advertising and consulting for the past 15
years. - High performer, over achiever, strategic thinker, team
player, high energy, persistent, highly adept at sales and marketing,
business development, relationship management, communications,
training, motivation and management. Life-long student of sales, marketing, Internet marketing,
and human development. Constantly reading books and magazines
and attending seminars to further my education and understanding,
and to learn new principles and techniques. Currently I’m in four businesses and still make time
to volunteer as an Action Team Leader for the American Red Cross.
Please don’t tell me you don’t have time to do what is one of
the most basic, easiest and important ways to increase sales.
. .marketing and advertising. I have listened to your requests, and empathized with your
needs. Wouldn’t it be amazing if this is exactly what you’ve been
looking for to help put some life back into your business or get
past that number you’ve been stuck on? Simply contact me to set up an appointment bob@tawg.com,
860-561-3022. Obviously you can clearly see how this Marketing Success Program will certainly make you money. What you don’t see YET, is with these tools and the right mid-set there is nothing you cannot accomplish. ----------------------------------------------- IMPORTANT! ----------------------------------------------- People often sabotage their own efforts to succeed. Why? For a variety of reasons, everything from not feeling they deserve the wealth, to having limiting beliefs about money, how they use it, how comfortable they are with it, etc. People often don't have
big enough goals. Wanting to just pay the bills keeps you on the survival
level. Having goals
to make a difference in the world, or to get yourself
or loved ones luxurious things, will stretch your acceptance levels
and push past your limitations. Personally, I think having a bigger goal solves most issues. But the goal has to be something that affects more people than just you. If the desire only benefits you, you may still sabotage your own efforts to succeed. But if the goal helps you and other people, you're on the way to massive success. Where are you? Do you just want to make
enough money to pay the bills? Do you want to pay off all your bills, pay off someone else's bills, and maybe buy yourself something big? If so, you'll surpass all the people who just want to pay their bills. A friend once said a goal should benefit you and at least two other people. When you state a goal that helps many people, you are moving beyond your ego and your limitations. Do you want to be financially free and make a difference in the world in some giant, unforgettable way? If so, you'll soar through life with an energy others will envy. You may or may not achieve your wildest dreams, but you'll certainly make more progress and break more records than the person who just wants to get by. Imagine having all of the customers you wanted. Imagine having people on waiting lists or lined up out side your door for your products or services. Imagine knowing you could have anything you ever wanted and a scientifically proven way for you to get it. Remember money likes people who take action. You
do want to order, don’t you? How
to Qualify:
1.
To qualify for this great offer
you need to commit to a two consecutive year contract paid annually
(made at least two months prior to publication date usually January
1) 2. You need to purchase Marketing Package I from our hard copy magazine. 3. You need purchase an add in our Newsletter product I, II or III (see rates) and purchase an annual contract through this link http://www.icontact.com/a.pl/37044 with IContact a professional email marketing program. (you can try it for free) We have an all inclusive price listed below. 4. Bench marking and goal setting List all of your current marketing efforts and total sales
for the past
two years. List any marketing or media that you have committed to for
2008. List what is directed at the bridal market? List what you are
currently doing this year?
5.
Set an Intention and
follow up – We write down what you want this program to do for
you.
6.
You will need to read/listen
to all of the material you receive ASAP. This material will not
only teach you what to do but it will also motivate you to do
what’s needed.
7.
Set up monthly teleconference
meetings to stay focused and on track.
8.
Send me copies of your
marketing and sales material as implemented and at the end of
the year we look at your numbers and access it with our benchmark
numbers.
9.
Your ad must be paid
for by November 15th. 2007 by one or two checks or
one or two CC payments (MC or VISA only). And given at time up
contract.
10.
Have FUN! This isn’t work if you think of it as a FUN new
exercise that will create increased traffic and revenue and a
new success path for your business. The Guarantee If after you successfully complete all of the mutually agreed upon programs, including but not limited to everything listed in this offer, two full years of advertising as a half page or larger, utilizing the leads list as prescribed in conjunction with the email marketing program for two consecutive years along with advertising in The American Wedding Guide Magazine and Newsletter. And you are not completely satisfied with your results we will give you the same size ad as you are currently running for free, excluding production charge which needs to be paid before going to press for the next consecutive issue. This offer is nontransferable. What
are you waiting for? Total
value of this program??? Priceless! Actual
value (well over $5000-$7000-$12,000) it will vary with size
of ad, number of emails you choose to send monthly, which
package you choose for our newsletter and how soon you sign up.
Compare current rates w/o this Program:
Total Value Example: (annual rates) ½ page ad
$1487 Marketing materials, eBooks, Audio files, Subscription to exclusive email list, mentoring conservatively estimated at $3000 to $5000 using for this example $3000 plus up to $6000 Total Value ½ page = $5594 to over $12,000 add $1100 full page= $6694 to over $13,000
That’s only .08 or .11 cents per book for year round target marketing.
. . Maybe I am crazy! You receive a $12,000
value for only $2357 at the 1/2 page price You receive a $13,000
value for only $3407 at the full page price You’re
getting priceless information programs, tools What would a 10%, 20% or 30% increase in business be worth to you? WHY
you have to advertise for It’s the way the program works. If
you do not utilize the leads list, email programs or anything
besides the ad in the publication it may take longer for the books
to work for you. I have been explaining this to every new advertiser
since I stated. If we produce 30,000 copies and start
distributing them in January and I come back to you in six months
for the next issue the following January there may be only about
15,000 books out at the distribution locations. And you if haven’t
been utilizing our excellent leads list because of lack of funds,
resources or knowledge. . .you may or may not be getting the response
you’re hoping for. (our program takes the hope out of it) NOTE: Some advertisers do get a quick
response soon after the book is distributed. . .see testimonials
below. However, most advertisers understand
you need to have at least two consecutive years for the ad alone
to work. Combined with the fact that most weddings are 1-2 years
out you, means that a January 2008 book is in many cases good
for end of 2008, and 2009 and 2010 business. Now there are 30,000 books out the
first year and another 15,000 half way into the second year, that’s
45,000 books on the streets when it’s time to renew for the third
year. That exponential growth, longer exposure,
coupled with the other factors will be yielding you some good
results. That’s why most of our family of advertisers that have
been with me two years of more have been with me for a long time.
They get it and are reaping the rewards. Remember
your 2nd year rate will be locked in at this years
current regular published rates and will not incur a rate increase.
Consistency and repetitiveness A lot of people want this, therefore you want this too but it's limited. I simply cannot work at this in-depth level with everyone. Remember Guaranteed Results Only a few weeks left until deadline. If you’ve read this far you are more than interested. . . you’re
ready to get started. Please contact me NOW, to set up an appointment, before it’s sold out! bob@tawg.com or 860-561-0026
With gratitude, Bob Robert F. Strano
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